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Be A Content Bandit – Writing Viral and Engaging Content

On this post, I talk about how you can be a content Bandit – writing viral and engaging content

Hi everybody. It’s Lee here from leecoppin.com.

I hope you’re having a fantastic day and a profitable week.

So today, I want to talk to you about content creation and a method that I use when I am drawing a blank on what I want to do and what I want to talk about.

So today, I want to talk to you about content creation and a method that I use when I am drawing a blank on what I want to do and what I want to talk about. Click To Tweet

When I need some inspiration, and I want to generate something that’s going to be engaging and interesting, that many people are going to like and share.

I prefer if they don’t like what I say some of the time because they tend to share it more and they comment more.

But let me explain what this is about and how you can use it in your business to generate highly engaging content.

So this is content creation. Sorry, content curation, get that right, content curation.

Which, if you don’t know, is where you can take other people’s content and use it legally as part of your content generation.

So how does this work?

Be A Content Bandit - Writing Viral and Engaging Content
Be A Content Bandit – Writing Viral and Engaging Content

Well, what I do is I go out, and I look for some latest posts either on Google News or in other news sites, I pick a subject that’s been talked about on a post recently.

What I mean by recently is in the last week. I then read through that post, and I will select a part of that post to use as a quote in my content.

Now, I prefer to pick bits that have got data in it or something controversial or a statement, something I can hang my hat off.

Because what you’re going to do is you’re using that quote from the source content to take a stand.

Now your stand can either be, “I agree with them, and this is why.” Or, “I disagree with them, and this is why.”

My preference is to disagree because this creates a little bit of tension and allows people to get excited about it and engage with it, because they think, “Well, you’re stupid, you disagree with them.” Or, “I completely agree with you.”

My preference is to disagree because this creates a little bit of tension and allows people to get excited about it and engage with it Click To Tweet

 So that’s why I take an extreme point either side, either agree or disagree. And that’s important.

Now, the process is, write your headline.

Write your short introduction introducing the subject that you’re talking about,

you then use the quote and underneath that give a little bit of background to what this person is saying in that quote.

Then I write my points of view, I agree, or I disagree, and put some reasoning behind that.

Now, to back myself up from whatever position I take, I will go out and find another article, maybe a slightly older article that backs my opinion up and I’ll use that as a buttress to my stance.

“This is why I disagree or agree with what this other person is saying.”

And it allows me to make a much stronger argument.

Now doing this enables you to be able to build a short but intense story in your content so that people can get excited and engaged with it, and that’s what you want.

What you want with organic traffic and the content that you create to drive targeted visitors is that controversy so people will share, comment, and get excited around it.

At the end of that, I will conclude with a short summary of the argument.

 and I will then say,

“Let me know what you think; I really would like your comments,”

Ask people to share and like it on social media.

Then do any other promotion that you need to do like,

“Please subscribe to my podcast; please subscribe to my blog, please come and watch some more videos on my YouTube channel,” etc.

Now, it’s important wherever you use quotes to cite them back to the website that you got them from.

 that is what makes it legal to use the other people’s content because you’re giving them credit for the work that they’ve done.

Now, you don’t have to create a  long 2,000-word content blogpost or a very long video to do this.

It can be five or ten minutes long, or a thousand, 500 words-ish blogposts.

 If you do this right, with the right title, you very, very quickly get some viral content online.

What do you do after you finished it?

Well, the first thing that you do, as you go to publish it, is you email the authors of the other content that you’ve used.

And you say to them,

“Hi, my name is, I have a blog called this, and I have mentioned you in my latest blog post entitled this.

I hope you like it.

Let me have your feedback. And if you do like it, please share it with your readers.”

That engages people who have written the original post.

It also boosts their egos; they’re more and likely going to share the content that you’ve created.

Because they think

“Look, I’ve been mentioned on this blog post, I  agree or disagree with what the person who’s used my content has said.”

So they will do the same as you’ve done to them. Does that make sense?

Then I will post it to social media,

I will email out my mail list,

I will do a short video and put that on social media,

and I will also do blog outreach, that’s commenting on other people’s blogs to bring them back to my blog and to market that particular piece of content.

 I do that typically on all of my organic content.

Now, here is a super hint. Here is a tool that I use, which is free.

There are paid options with it, but I use the free option to help me find good content to apply to this curation method.

And that’s a site called Feedly, that’s F-E-E-D-L-Y dot com, feedly.com.

And what Feedly allows you to do is, it allows you to go along and select some sources that are producing content in your niche,

You can go every day and have a look at the latest content that they’ve created, then go through and quickly scan subject lines, read about what they are talking about.

So you can easily find content that will fall into your niche.

Then use it with the method that I have talked about here and curate the content, use their quotes, generate your position, write your blog post, record your video, record your podcast and get your content out there.

Then use it with the method that I have talked about here and curate the content, use their quotes, generate your position, write your blog post, record your video, record your podcast and get your content out there. Click To Tweet

It might also spark new content ideas as you’re reading through what they are talking about and as you educate yourself.

So, there you go, there’s the method I use to help me when I am stuck for content, and my brain isn’t working,

Or I’m just so rushed that I ‘haven’t had time to sit down and write an idea around some content that I want to give out to my followers on my blog, on my podcast, and my YouTube channel, etc.

I hope you found that useful.

If you did, and you like the content that I’ve created, please share it on social media with your friends. Comment away. I love to hear your comments; I love to listen to what you have to say about what I’m generating.

Good or bad,

 I respond to all of the comments, and I do appreciate your points of view.

Now, you can subscribe to my blog or my newsletter on my blog.

You can also subscribe to my podcast; You’ will find me on Spotify and Google podcast, etc.

And you can also subscribe to my YouTube channel Lee Coppin.

So, I hope you have a fantastic day. I hope you enjoyed this content.

Let me know.

I wish you all the best and all the profit for the rest of the week.

 Speak to you again soon.

Take care.

About lee

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4 comments

  1. Hey Lee,

    Great tips here about content creation and curation. I especially like your suggestion about contacting the person from whom you’ve curated content. I’m betting most people don’t bother to do that so 1) it’ll be a pleasant change for the author and 2) you potentially make a new, valuable contact.

    I’ll be interested to take a look at Feedly, as I haven’t actually heard of that, but it sounds like it could a good, useful resource.

    Just one tip for you while we’re on the subject of content:

    Make sure to use internal links on your posts to connect your content. Not only does Google like to see this, but it also gives your readers more opportunities to check out your existing content, which not only gives them more value but it keeps them on your site for longer 😉

    Cheers mate!

    »Glenn«
    Glenn Shepherd recently posted…Success – Should It Always Be Emulated?My Profile

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